Zero Moments of Truth
The internet has influenced in many ways how information is being researched and how buying decisions are made. With the availabilty of additional information on the internet new instances in buying decisions have been created. This is were Zero Moments of Truth come into play. Find out more on Ways to Win Shoppers at the Zero Moment of Truth .Reviews play a particular role in in ZMOT, this video gives more insight to the topic Winning the Zero Moment of Truth - Ratings and Reviews: Word of MOT
Hi Christian, just wanted to let you know that Reviews.co.uk has signed a licensing agreement with google allowing there reviews to show up in the merchant review results.
ReplyDeleteHi Nikki, thanks for letting me know.
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